Wednesday, 28 February 2018

Bio-butanol Market Future and Demand 2017-2025

Bio-butanol easily blends with gasoline due to its low vapor pressure. It contains as much as energy as gasoline and its non-corrosive nature gives it advantage over bioethanol.
Bio-butanol is an alcohol, which is used as a fuel or organic solvent. It is prepared by fermentation of sugar, starch or cellulosic feedstock such as wheat, sugar beet, corn, straw, and wood. The purpose of using bio-butanol is to reduce consumption of crude oil. They have higher octane number, larger flammability limits, higher flash point and higher heat of vaporization. Bio-butanol easily blends with gasoline due to its low vapor pressure. It contains as much as energy as gasoline and its non-corrosive nature gives it advantage over bioethanol.
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Bio-butanol is also used as cleaner, adhesives, jet fuel, synthetic rubber, as a solvent in paints, bio-based plastics and fibers. They are also expected to meet 20% of the world’s fuel demands. The requirement for clean energy is the main driver for the use of bio-butanol.
Bio-butanol fuel Market Taxonomy
On the basis of raw material, the bio-butanol market is classified into:
    • Wheat
    • Sugar beet
    • Corn
    • Straw
    • Wood
    • Others
On the basis of application, the bio-butanol market is classified into:
    • Acrylates
    • Acetates
    • Glycol ethers
    • Solvents
    • Plasticizers
    • Others
On the basis of end users, the bio-butanol market is classified into:
    • Petrochemical industry
    • Automobile industry
    • Aviation industry
    • Consumer goods
    • Textile industry
    • Others
The raw materials used in process of bio-butanol are wheat, sugar beet, corn, straw and wood. The availability of raw material is a major concern with the bio-butanol preparation process. The properties like polymer chain formation, blending, paint and cleaner makes it applicable for the products such as acrylates, acetates, glycol ethers, solvent and plasticizer. Bio butanol is used as a fuel in internal combustion engines in petrochemical and automotive industry. Bio-butanol has the potential to reduce carbon emissions by 85% compared to gasoline. It is a possible large scale alternative to gasoline.
Bio-butanol Market Outlook
    • North America is the largest bio-jet fuel market due to the presence of low temperature weather in most of the countries followed by Western Europe which is second largest. Bio-butanol used in automobile sectors are the main reason for these largest market industry. Significant investment in R&D in these regions has resulted in alternatives for petroleum derived fuels.
    • Asia Pacific is estimated to be the fastest growing market in the forecast period due to the population increase and demand for greener paints and coatings. India and China are expected to have the most demand in the bio-jet fuel market in the forecast period due to rise in the aviation and transportation segments.
    • In Europe, demand for bio-butanol is increasing due to the government initiatives and stringent environmental regulations to shift away from petroleum products. These regulations are result of meeting the aims set out in Kyoto Protocol.
    • In Middle East, the crude oil derived fuels such as gasoline, diesel, and kerosene and jet fuel are very cheap due to proximity to the resource. This makes it very difficult for bio-based alternatives to enter the market, as they are easily out priced.
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Bio-butanol Market Challenges
The variation in availability and cost of raw materials is a major problem as it increases the production cost of bio-butanol. Currently, bio-butanol costs more than bio ethanol. Also the government regulations against the use of raw material are the challenges for the bio butanol market.
Some of the key companies dominating the market are Biobutanol include Bioenergy International, Butalco GmBH, Cobalt Biofuels and Arbor Biofuels backed by oil manufacturers like TetraVitae Biosciences and Metabolic Explorers.
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Lead Acid Battery Market Opportunity Analysis, and Industry Forecast till 2025

Lead acid battery is considered to be the oldest type of rechargeable battery with its use spanning across industries. It has the advantage of supplying high surge current, as the cells have large power to weight ratio. High power to weight ratio and low cost makes lead acid batteries attractive for its use in the automotive sector. Lead acid batteries comprises of container, plates, cell, separators, and battery terminals.
The increasing demand from various industries, such as automotive sector, telecom sector, uninterrupted power supply in oil and gas mining, manufacturing, and chemical is expected to the boost the growth of the lead acid batteries market globally. Moreover, the low cost of the batteries coupled with new developments and innovation in lead acid battery products is further expected to augment the market growth. However, environmental restrains, due to lead content and threat from substitute namely lithium-ion battery are the major restraints for the growth of global lead acid battery market.
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Asia Pacific accounted for the largest market share in the global lead acid battery market, in terms of revenue in 2016 and this trend is expected to continue over the forecast period. The growing industrialization and globalization in this region is the major driver in the growth of market. Furthermore, the growth in automobile industry coupled with rise in the disposable income is further expanding the automobile sales, thereby augmenting the market growth for lead acid batteries. According to China Association of automobile manufacturers (CAAM), China witnessed a year on year of 6.2% from 2016 to 2017 in automobile sales. Moreover, the increased government expenditure in the retail sector has resulted in the growth of the various industries, such as construction, power, banking, and telecom industry, in turn fuelling the demand for lead acid batteries, owing to its efficient use as energy storage system. According to Indian Brand Equity Foundation (IBEF), Ministry of Commerce and Industry, Government of India, the retail market in India is expected to nearly double to US$ 1 trillion by 2020 from US$ 600 billion in 2015, due to income growth, urbanization, and attitudinal shifts.
North America accounted for the second largest market globally. The developed industrial sector in this region stands to be the major factor contributing to the market growth. The presence of leading automobile companies, which include Toyota, Ford motor company, General Motors, and Fiat Chrysler Automobiles has augmented the demand for lead acid batteries. According to the International Trade Association, exports of automotive parts from the U.S has shown a steady growth from US$ 5 billion in 2012 to US$ 7.2 billion by 2015. Moreover, the developed telecom sector coupled with the increasing oil and gas related activities post the shale gas boom has propelled the need for power storage device hence, surging the demand for lead acid batteries in the region.
Based on the product, SLI lead acid battery is the largest segment in 2016 and is expected to show the same trend during the forecast period. SLI lead acid battery holds a revenue of US$ 26.80 billion and is expected to grow at a CAGR of 3.39% from 2017 - 2025. The increasing use of SLI lead acid battery in electric vehicles, owing to its excellent cold cracking abilities in engine starting coupled with durability are the major factors contributing to market growth.
Major Players in the Global Lead Acid Battery Market
The major players operating in the global lead acid battery market include Johnson Controls, ATLASBX Co. Ltd, Exide Technologies, East Penn Manufacturing Co, Crown Battery Manufacturing Company, C&D Technologies, INC, GS Yuasa Company, and Leoch International Technology Ltd.
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Tuesday, 27 February 2018

Herbal Tea Market, By Product Type and Distribution Channel - Global Industry Insights, Trends, Outlook, and Opportunity Analysis, 2017-2025

Herbal tea is derived from dried leaves, nuts, barks, seeds, grasses, fruits, flowers, and roots of various plants. There are several kind of tisanes or herbal teas that are used for medicinal purposes. Herbal tea is consumed owing to its health benefits such as improved digestive and immune systems. Some of the popular herbal teas are green tea, peppermint tea, chamomile tea, ginseng tea, ginger tea, cinnamon tea, and others. Increasing awareness related to health benefits of consumption of herbal tea includes slowing aging process and reducing obesity. This is because herbal tea is claimed to have anti-aging properties and ingredients that aid in reducing weight. These are some of the key factors driving growth of the global herbal tea market. Increasing prevalence of obesity is another factor expected to propel demand for green tea. For instance, according to World Health Organization (WHO), 2016, 39% of the adults above 18 years of age were overweight and 13% were obese globally.
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Rising trend of consumption of ready-to-drink tea (RTD) is further fuelling growth of the herbal tea market. Therefore, manufacturers are focusing on offering RTD herbal tea, in order to expand their customer base. For instance, in January 2018, Teavana Holdings, Inc. launched unsweetened strawberry apple green craft iced tea, which is a green tea with lemongrass and fruit flavor. However, easy availability of substitute products such as coffee is expected to hinder growth of the herbal tea market.
Herbal Tea Market Taxonomy
Based on product type, herbal tea market is segmented into:
    • Green Tea
    • Yellow Tea
Based on flavor, herbal tea market is segmented into:
    • Ginger
    • Lemongrass
    • Peppermint
    • Chamomile
    • Ginseng
    • Cinnamon
    • Others
Based on distribution channel, herbal tea market is segmented into:
    • Convenience stores
    • Hypermarket
    • Supermarket
    • Online stores
    • Others
In 2016, green tea segment accounted for largest revenue share in the market and is preferred by young adult demographics, owing to its benefits such as aiding in weight maintenance. Lemongrass was the most widely consumed flavor and exhibited high growth in 2016. This is owing to benefits of consumption of lemongrass herbal tea, which includes reducing cholesterol level, aiding in detoxifying body, and aiding in curing insomnia, respiratory disorders, and fever.
Herbal Tea Market Outlook
    • Asia Pacific is the largest herbal tea market and expected to witness substantial growth over the forecast period. This attributed to high consumption of tea in countries such as China, India, and Japan. Moreover, increasing awareness of health benefits of consumption of herbal tea such as regulation of blood sugar and growing tea industry are factors expected to propel growth of the herbal tea market in Asia Pacific. For instance, according to Tea Board of India, production of green tea in India was 1.19 billion kg in 2014–2015 which increased by 3% to 1.23 billion kg in 2015–2016. Furthermore, increasing production of green tea is aiding in growth of herbal tea market. For instance, according to Tea Board of India, production of green tea in India was 14.89 million kg in 2014–2015 which increased to 19.19 million kg in 2015–2016.
    • North America was the second largest region in the global market in 2016, owing to rising awareness among consumers to improve their health and wellness. According to the Tea Association of the U.S., in 2017, the people in the country consumed over 84 billion servings of tea, out of which 13% was green tea.
    • Europe is expected to be a lucrative market for herbal team, owing to increasing consumption of tea in this region. According to the Centre for the Promotion of Imports from developing countries, tea consumption in Europe was pegged at 229 thousand tons in 2015. According to European Commission, U.K. held the highest tea consumption of 113.40 tons followed by Germany, France, and Poland in 2015. According to the German Herbal and Fruit Tea Trade Association (WKF), in 2013, people in the county consumed 13 billion cups of herbal tea.
Herbal tea market is highly competitive with manufacturers adopting various strategies such as new product launches, merger and acquisitions, and collaborations to sustain their market position. For instance, Twining Crosfield and Company Ltd. launched Berry Fusion, Lemon Delight, and Buttermint herbal tea in November 2017. Sipwise Beverages Private Limited launched green tea and herbal beverage range in May 2017. In February 2015, Honest Tea launched cinnamon sunrise herbal tea and ginger oasis herbal tea. Unilever PLC acquired Pukka Herbs Ltd., a herbal tea manufacturer in September 2017.
Some of the players operating in the global herbal tea market include Tata Global Beverages Limited, Martine Bauer Group, Unilever PLC, Twining Crosfield and Company Ltd., ITO EN Inc., Dilmah Ceylon Tea Company PLC, Mother Parkers Tea & Coffee Inc., and Surya Herbal Ltd.
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Monday, 26 February 2018

Depth Research on Hybrid Seeds Market 2017-2025

Hybrid seeds are an enhanced version of conventional seeds. The advantages of hybrid seeds over conventional seeds are increased yield, early maturity, high heat and cold tolerance, disease and pest resistance, better uniformity, better fruit quality, better transportability and better keeping quality. These properties result in increased agricultural production and efficiency.
The hybrids seeds are of different varieties for different kind of food items. Hence the demand and use of hybrid seeds are increasing with the technologies. The diversified demand of hybrid crops is the main reason for the increase in the hybrid seeds market in forecast period.
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Hybrid seeds Market Taxonomy
On the basis of crop type, the hybrid seeds market is classified into:
    • Cereals and Grains
      • Corn
      • Rice
      • Sorghum
    • Fruits and vegetables
      • Cabbage
      • Tomato
      • Eggplant
      • Chili
      • Okra
      • Cucumber
    • Oil Seeds
      • Mustard
      • Sunflower
    • Others
On the basis of duration, the hybrid seeds market is classified into:
    • Short-term
    • Medium-term
    • Long-term
On the basis of seed treatment, the hybrid seeds market is classified into:
    • Treated
    • Untreated
On the basis of acreage, the hybrid seeds market is classified into:
    • Rice
    • Corn
    • Sorghum and Millet
Hybrid seeds are segmented as, Short term hybrid seed can be stored about 9 to 12 months, medium term hybrid seed can be stored for 12 to 36 months and long term can be stored up to 4 years and much longer if refrigerated. Further segmentation is on basis of seed treatment. The hybrid seeds are treated to establish healthy crop by biological, physical and chemical agents to provide protection. Rice hybrid seeds are the most used seeds based on cultivated area.
Hybrid seeds Market Outlook
    • North America is the largest hybrid seeds market due to the increasing demand for enhanced farming product.
    • Asia Pacific is estimated to be the fastest growing market in the forecast period. India and China have the most demand of hybrid seeds market. With increasing populations, the demand for food has increased, enabling the need of highly efficient crop seeds. Urbanization has resulted in loss of farmland which means more food needs to be produced from lesser acreage.
    • In Latin America, Middle East, and Central Europe the hybrid seeds market is growing at a slow rate than others regions due to the lack of awareness and unorganized marketing system.
Hybrid seeds Market Challenges
The process of preparation of hybrid seed is expensive and complex process. The hybrid seeds cannot survive the changing climatic conditions. Also, the hybrid seeds cannot be reproduced once they have used in the field. The lack awareness among customers, unorganized marketing system and lack of biotic stress resistant hybrids are the major challenges for the hybrid seed market.
There are various organic and inorganic growth strategies being followed by major player. AgrEvo, a joint venture of Hoechst AG and Schering AG is a market leader in hybrid vegetable seeds. Some of the key companies dominating the market are DOW Agro Sciences LLC, E.I Du Pont De Nemours and Company, Monsanto, Syngenta AG, KWS, Advanta Limited, Land O’ Lakes, Inc., Takii & Co. Ltd., Mahyco, Bostadt India Limited.
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Food Additives Market Future Demand and Outlook 2025

Food additives are substance added to food to enhance its taste, quality, appearance, and preserve the food from bacterial effects. Food additives are broadly categorized as acidulents, acidity regulator, antioxidants, antifoaming & foaming agents, emulsifiers, flavor enhancers, color retention agents, stabilizer, and sweeteners. Growing demand for convenience and organic food in North America and Europe is expected to fuel growth of the market for food additives. Increasing awareness about foodborne diseases that can be kept at bay by effective use of additives and increasing health consciousness among the general populace in Europe and North America is expected to boost growth of the market. This is further augmented by increasing consumer inclination towards natural food ingredients such as natural flavoring agents, organic preservatives, natural coloring, and stevia-based sweeteners. Natural food additives segment is expected to dominate the market through 2025, according to the stats provided by Coherent Market Insights.
Rampant urbanization and increasing disposable income in Asia Pacific is expected to boost the market for food additives. Also, changing lifestyles characterized by increasing consumption of ready-to-eat food products and increasing number of women workforce tends is increasing consumption of convenience food, and in turn food additives extensively used in them. As per statistics released by the India Brand Equity Foundation (IBEF)—a Trust established by the Department of Commerce, Ministry of Commerce and Industry, Government of India—the Indian food processing industry is expected to reach US$ 130 billion by 2024. This creates a highly conducive environment for growth of the food additives market, buoyed by rapid economic growth in emerging economies of India and China.
The global food additives market was valued at US$ 45.05 billion in 2016 and is expected to expand at a CAGR of 4.47% during 2017 – 2025.
Stringent Government Regulations
Stringent government regulations is expected to be one of the key challenges for food preservatives market. For instance, on June 20, 2016, The Government of India’s (GOI) Food Safety and Standards Authority of India (FSSAI), banned use of potassium bromate and cyclamates in food. Moreover, The Government of the Hong Kong Special Administrative Region, on July 1, 2008, introduced new regulations to control the use of preservatives and antioxidants in food. Also, the National Health and Family Planning Committee of China introduced the National Food Safety Standard for Food Additive Use (GB2760-2014), which was implemented on May 24, 2015. On July 14, 2014, the European Union (EU) implemented the European Food Information to Consumers Regulation No 1169/2011 (FIC). On April 1, 2016, U.S. Food & Drug Administration, introduced a regulation against use of perfluoroalkyl ethyl containing food contact substances such as oil and water repellants for paper and paperboard for use in contact with aqueous and fatty.
Regional Insights
North America, followed by Europe and Asia Pacific, respectively, accounted for major share in the global Food Additives market in 2016 and the trend is projected to remain the same over the forecast period. In 2016, North America accounted for 33.10% share, followed by Europe with 28.10% share. The growing demand for meat and confectionery products in North America due to hectic lifestyle, increased urbanization and growing retail and hospitality sector is in turn expected to drive growth of the global food additives market over the forecast period. According to a study conducted by Coherent Market Insights, the global meat, poultry & sea food market is expected to witness a CAGR of 4.47% from 2017 to 2025, which creates a highly conducive environment for growth of the global food additives market.
Multinational players need to tap potential addressable market in the emerging regions with the help of geographical expansion
Major players in the global food additives market include E.I. DuPont, Archer Daniels Midland Company, Cargill, Hansen Holding A/S, Kerry Group Plc, BASF SE, Ingredion Incorporated, Novozymes A/S, and Tate & Lyle PLC.
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Sunday, 25 February 2018

Copper Sulfate Market 2017: Global Industry Insights,and Trends 2025

Copper sulfate, denoted by the chemical composition CuSO4, is derived as a result of the chemical reaction when copper is treated with concentrated sulfuric acid. Copper sulfate is also known as cupric sulfate and is available in two forms namely hydrous copper sulfate and anhydrous copper sulfate. Copper sulfate market is witnessing an ever increasing growth in demand owing to its significant application in agricultural industry as an efficient fungicide. Apart from agricultural industry, copper sulfate is also used in the chemicals industry as a component for preparation of catalysts used in various chemical processes, of purification of gases such as removal of hydrogen chloride and hydrogen sulfide. It is also used as a source of copper. Copper sulfate is a versatile chemical compound that has an extensive range of applications in various industries such as chemicals, leather, and electrical. Copper sulfate finds major application in industrial processes such as electroplating, dyeing mordant, tanning processes, and preparation of anti-fouling paints. Copper sulfate is set to witness escalating demand in niche applications such as analytical reagent, medical uses and organic synthesis. Owing to increasing demand for copper sulfate as an additive in animal feedstock and the application of copper sulfate as an analytical reagent for the preparation of several other types of reagents such as Biuret reagent and Benedict’ solution, the copper sulfate market is positioned on a high growth trajectory over the near future.
Copper Sulfate Market Taxonomy
By Types
On the basis of types, the global market is segmented into:
    • Hydrous
    • Anhydrous
By End-Use Industry
On the basis of end-use industries, the global market is segmented into:
    • Agricultural
    • Fungicides
    • Herbicides
    • Pesticides
    • Chemical
    • Electricals
    • Electroplating
    • Batteries
    • Others
    • Medical
    • Leather & Textiles
    • Others (paints, hair dye, glues, etc.)
The agricultural industry is a major end user of copper sulfate market. Demand for copper sulfate is expected to increase significantly in this industry, owing to its increasing use in production of herbicides, fungicides, pesticides, and fertilizers in animal feedstock sulfate. Other applications of copper sulfate contribute fairly to the increasing demand for copper sulfate industry such as, copper sulfate adhesives that are used in production of paints and glues. Copper sulfate witnesses an increasing demand sulfates an additive in binding pastes and glues for books in order to protect them from book bugs. This highly versatile compound also finds wide application in the construction industry, sulfate where it is used as an additive in concrete to offer disinfectant and water resistance qualities. Increasing usage of copper sulfate in fireworks, artworks as a coloring agent, printing ink, and hair dye, among other applications is expected to lead to a significant surge in growth of the copper sulfate market.
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Market Outlook – Rapidly growing agricultural activities is expected to fuel the demand for Copper Sulfate market
Asia-Pacific region is a region characterized by a burgeoning agricultural industry that is witnessing significant growth to keep pace with the population explosion in the region. This creates a highly conducive growth environment for copper sulfate, which is used in agricultural chemicals including fungicides, herbicides, and insecticides. Growth of the agricultural sector in developed regions of North America and Europe are also expected to position these as lucrative market for producers of copper sulfate, especially in sulfate in U.S. and Canada. The production of copper sulfate is increasing in Europe due to the increasing usage of copper sulfate additive in animal feedstock. 
Leading producers of copper sulfate include ATOTECH, Allan Chemical Corporation, WEGO Chemical & Mineral Corp., and NOAH Technologies Corporation.
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Friday, 23 February 2018

Organic Personal Care Products Market, by Product Type - Global Industry Insights, Trends, Outlook, and Opportunity Analysis, 2017-2025

Organic personal care products are majorly composed of plant based ingredients, which originate from herbs, roots, fruits, flowers, and seeds. For instance, aloe vera gel, wheat germ, and essential oils including chamomile and geranium are most widely used plant-based ingredients in personal care products. Organic personal care products eliminate the usage of synthetic chemicals such as sulfur, parabens, phthalates, aluminum salts, and diethanol amine (DEA), which are extensively used in conventional personal care products.
Phytosterols are found in fatty tissues of plants and they are associated with various skin and hair care benefits. Phytosterols, provide protection to skin against premature aging and helps improving dry skin conditions by reducing transepidermal water loss (TEWL) in addition phytosterols are also used in hair thinning and hair loss treatments as it helps increasing the androgen level which is responsible for hereditary hair loss.  Owing to these benefits, phytosterols are gaining traction in cosmetic industry. For instance, soy phytosterols are extensively used as an active ingredient in creams and lipsticks. Increasing awareness regarding the benefits of these botanical ingredients in personal care products is propelling the market growth. Furthermore, growing disposable income, increasing personal care product spending, and rising consciousness regarding aging and personal appearance are some other factors contributing to growth of the personal care products market. Furthermore, governmental regulatory bodies such as Food and Drug Administration (FDA), is restricting the use of harmful chemicals in cosmetics under various regulations such as 21CFR700.15, 21CFR700.19 and 21CFR 700.11. The restricted use of chemicals in personal care products is supporting the use of organic ingredients in personal care products over synthetic chemicals, thereby aiding to market growth.
Organic Personal Care Products Market Taxonomy
Based on the product type, organic personal care product market is segmented into:
    • Skin care
    • Oral care
    • Hair care
    • Color Cosmetics
    • Baby Care
    • Fragrances
    • Deodorants
    • Bath and Shower
    • Depilatories
    • Others
Based on distribution channel, organic personal care product market can be segmented into:
    • Hypermarket
    • Supermarket
    • Specialty Stores
    • Online Channel
    • Convenience Stores
    • Others
Among product type, skin care segment dominated the organic personal care market in 2016 and is anticipated to maintain its supremacy throughout the forecast period. This is majorly due to increasing demand for anti-aging skin care products worldwide. Furthermore, owing to the rising cases of premature grey hair and hair fall, the hair care segment is expected to record the fastest growth during the forecast period.
Organic Personal Care Product Market Outlook
    North America dominated the organic personal care products market in 2016, with the U.S. being the major contributor. Various regulatory bodies such as United States Department of Agriculture (USDA) and Food and Drug Administration (FDA) are responsible for restricting the use of harmful chemicals in cosmetic products. For instance, bithionol is restricted in cosmetic products under the regulation, methylene chloride, vinyl chloride, halogenated salicylanilides are some of the chemicals, are prohibited in various cosmetic products by FDA. The use of bithionol in cosmetics is associated with the risk of photocontact sensitization and halogenated salicylanilides have potential to cause skin disorders. The rising awareness regarding the adverse effects of chemicals used in these products is expected to confer a boost to the organic personal care products market in the region.
    Asia Pacific is anticipated to witness the fastest growth in the organic personal care products market. The rising preference for organic products over chemical based products, substantial growth in the disposable income and the steadily growing personal care industry in the region, are some of the major drivers for market growth. According to the International Trade Administration (ITA), Japan stands as one of the largest market for personal care products in the world. In 2015, the cosmetic market in Japan was estimated at US$ 13,208 and in 2014, per person annual expenditure on personal care and cosmetics was US$ 174, according to ITA. Furthermore, owing to the increasing demand for organic products in the region, major players are launching organic grade of personal care products. For instance, Hindustan Unilever Ltd. had launched Indulekha Bringha Hairfall Shampoo, a shampoo with plant extracts, in 2017. Similarly, in the oral care segment, various herbal products such as Cibaca Vedshakti, Colgate Sensitive Clove, Colgate Active Salt Neem and Colgate Total Charcol Deep Clean are gaining traction in India and thereby supporting the growth of organic personal care products market.
Major players operating in the global organic personal care product market include Estee Lauder Inc., The Hain Celestial Group Inc., Yves Rocher S.A., Natura Brasil International B.V., Aveda Corporation, Bare Escentuals Inc., Amway Corporation, Burt’s Bees Inc., and Arbonne International LLC.

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Thursday, 22 February 2018

Anti-Aging Products Market- Global Industry Insights, Trends, Outlook, and Opportunity Analysis, 2017-2025

At early stages of human life, the body is healthy and resilient and thus is more adept at restoring lost cells. As the body ages, its ability to heal and restore such cells decreases, leading to cell death, in turn leading to aging. Moreover, early aging is caused by unhealthy lifestyle such as smoking and excessive consumption of packaged foods and alcohol. Signs of aging include increasing appearance of dark spots on the skin, sagging skin, lines & wrinkles, dullness, and patchy skin. Anti-aging cosmetics and skin care products can aid in slowing the process of aging.
Increasing awareness among consumers regarding personal aesthetics is expected to be a major factor driving growth of the market. Increasing product developments such as incorporation of hyaluronic acid in anti-aging products had demonstrated effective antioxidant property during clinical trials. Hyaluronic acid polymers is widely formulated inside anti-aging product. It penetrates naturally into skin by applying over the infected surface without use of botox or injection. Furthermore, various manufacturers are focusing on developing new and innovative products, in order to meet consumer demands. For instance, in March 2017, Revlon launched a series of Almay Kinetin Skincare Advanced Anti-Aging products. In clinical trials, these products have exhibited substantial signs in slowing the aging process.
However, increasing consumer preference for natural and organic products over cosmetics containing chemicals is one of the major challenges for market growth. Increasing inclination of consumers toward home remedies, which can slower down the ageing such as honey and egg or yogurt pack is another factor restraining growth of the market.
The market for anti-ageing products remains highly competitive due to presence of several small and large market players competing for market share. Large companies such Allergen, Estée Lauder’s, Beiersdof, and L’Oreal are venturing into more diversified distribution and revenue segments such as dehydration, dryness, dullness and wrinkles to sustain competitive advantage over small companies such Costaderm, Vicinazia trading, and Ostium Cosmetiques, which are providing superior customers service and proprietary products features to acquire new customers. For instance, in 2017, L'Oréal S.A. acquired CeraVe, AcneFree, and Ambi skin-care brands for US$ 1.3 billion.
Global Anti-aging Market Taxonomy
By Product Type
    • UV Absorbers
    • Anti-Wrinkle Products
    • Anti-Stretch Mark Products
    • Natural Products and
    • Hair products
    • Others
By Age Group
    • 15–20 years
    • 20–25 years
    • 25–40 years
    • over 40 years
By Distribution Channel
    • Supermarkets
    • Hypermarkets
    • Specialty Stores
    • Convenience Stores
    • Online Stores
    • Others
Global Anti-aging Market Outlook
    North America region holds the major market share of anti-aging creams and is estimated to grow at a CAGR of 5.9 % during the forecast period. The market in Canada region is expected to cover 40% of the market share during the forecast period. L’Oreal stands be one of the major players in this segment and accounted for over 17.5% of the market share in Canada skin care market in 2016. Furthermore, product innovation is a key factor driving market growth. For instance, MIT innovated a new cream in 2017 with anti-wrinkle benefits. The cream helps to restore healthy skin properties and it is composed of biocompatible polysiloxane based material. MIT, Living Proof, and Olivio Laboratories collaborated to innovate XPL.
    Repetitive exposure to UVR or environment pollutants mutates DNA after penetrating deep into dermis that activates the production of matrix metalloproteinase along with free radicals, which initiates the oxidative process. As a result, healthy collagen breaks leading to skin sagging and ageing. Thus, products with antioxidants is increasingly gaining popularity in the market as it help to neutralize the effects of free radicals. For instance, Chaster Skin Care has launched new EGA anti-aging cream in the year 2017, which helps to boost antioxidant capability of the skin and resists UV damage.
Market players are focused on providing cost-effective products, speedy delivery, and customized solutions, in order to remain competitive in the market. For instance, Revlon Age Defying 3xtm Foundation is a hydrating and moisturizing serum available for every skin shade.
Global players in the anti-aging products market include Unilever, Revlon, Beiersdorf, Photomedex Inc., Estee Lauder, Johnson and Johnson, Orlaneand L’Oreal, Avon Products, Coty, Lotus Herbals, Rachel K Cosmetics, and Clarins.
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